Consumers’ preference for mobile order-ahead is now driving how physical restaurants are designed and renovated. Nowhere is this change more pronounced than in the coffee industry, from giants like Starbucks building pickup-only locations to smaller chains like Caribou Coffee renovating locations with dedicated pickup windows.

Fraudsters continue to haunt the mobile order-ahead industry, however, with friendly fraud being a particularly well-documented menace. Some customers take advantage of restaurants by requesting chargebacks from their banks or credit card companies with the hope of scoring a free meal, while others are inadvertently causing harm by ordering chargebacks when a refund would be more appropriate. Both types of chargebacks are equally damaging, but they require vastly different tactics to fight.

In the December Mobile Order-Ahead Tracker, PYMNTS explores the latest developments in the world of digital ordering, including…



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